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Founder Care

The Pleaser CEO

The Pleaser CEO I believe a CEO’s role is threefold: Set the organizational direction. Build a great team. Secure the resources needed to win. But not all CEOs operate with

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Founder Care

Frantic Founder Syndrome

Frantic Founder Syndrome You’re 30 minutes late (again). You’re answering a text while listening in on a conference call, while (kind of) participating in a conversation with your colleague while

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Culture/Communications

How To Protect Your Culture

How To Protect Your Culture It starts with your team. You have a vision. You have goals. You pursue them. Problems arise. Action is taken. Experiments are run. Solutions are

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Culture/Communications

How To Deal With When Your Team Is Sad…

How To Deal With When Your Team Is Sad… Not all of startup life is strong coffee, nap rooms, funding rounds, happy hours, and hackathons. Sometimes startup life sucks. And

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Management

Good Managers Versus Bad Managers

Good Managers Versus Bad Managers (Thank you Ben Horowitz for the inspiration) Good Managers care deeply about how they show up with their teams every day, want success for all (not

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Fundraising

The Emotional Stages of Startup Fundraising

The Emotional Stages Of Startup Fundraising At ETW Advisors, we advise A LOT of startups fundraises. Not surprisingly, first-time founders often have the same questions for us. One of them

Enjoy The Work Blog. You're Startup Doesn't Matter.
Culture/Communications

Your Startup Doesn’t Matter

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Founder Care

Stop F*cking Begging

Stop F*cking Begging I know you’re a startup. I know it feels like you’re often just begging for crumbs. But stop. Please, for the love of all that’s holy, stop.

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Planning

Cash Rules Everything Around Me

Cash Rules Everything Around Me Capital is the lifeblood of a young startup. It’s not an accident that the very language used to describe money conveys a sense of survival.